“Miriam’s strategic, creative and pragmatic process coupled with raw talent & experience has made her indispensable”
– Anton
Free workshops
These free workshops are my way of sharing three decades of experience in digital content marketing. No ordinary marketing courses, they’re for creative people with limited time and budget who have only a passing knowledge of marketing.
22 May - Facebook pages for authors
This workshop is ideal for authors already using Facebook, who have a profile but have not taken the next step of creating a Facebook author page.
19 June - Image descriptions for writers
Image descriptions help everyone - including you - get more out of your Instagram and Facebook posts. Find out how in this free workshop
Self-paced online course
Market & Promote Your Book
How to use digital marketing to reach more readers and still have time to writ
Registrations closed
The ultimate cure for authors experiencing marketing overwhelm!
Here's what you get in the 'Market and Promote Your Book' online course
- Video lessons to work through at your own pace
- Weekly small group coaching
- 1:1 strategy sessions to boost your marketing!
- Find and contribute to a supportive community
- Learn what to post on social media and when
- Speed up your learning with templates, worksheets and downloads
- Get customised recommendations and reviews for tools that are guaranteed to make your life easier!
- Australian content for Australian authors
Releasing a new book into the world? Overwhelmed by the task of marketing? Not sure where to start? This online course helps you focus and gives you real tools to help you discover and reach more readers.
What you'll learn
Miriam is a pleasure to work with, her expertise and understanding produced an excellent outcome and I would highly recommend her
Miriam has a voice that speaks our brand and at the right volume. She understands our challenges, presents us with solutions and is honest in her approach.
Miriam’s understanding of social media and promotion was the key to my post-launch promotion of The Silent Listener. I learnt so much, but could also give my second novel the focus it needed.
… I had to write up a press release and your pdf really helped.
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Define realistic goals
Does it feel like everyone with a Facebook account is suddenly an expert on how to promote your book online and on social media? The course will give you clear goals so you can focus on what works for you and your book.
Tools, tips and reusable templates
Take action and apply insights with tools and templates that are easy to use and help you focus on the message and your goals instead of getting bogged down in technicalities.
About your guide
Miriam Zolin is perfectly qualified to lead a course like Market & Promote Your Book!
A published author, she has also run an independent publishing company and has helped numerous small businesses and arts-based solopreneurs (musicians, authors, artists) navigate the unfamiliar world of marketing their own work. She knows how to get the most out of social media, blogging, guest appearances and review sites – all without compromising your integrity as a creator.
At the core of the work that Miriam does with authors is the belief that marketing and promoting your book is about being part of a community of readers and writers.
Miriam is pictured here at the launch of ‘A Sudden Sentence in The Air’, a book of poetry by Geoff Page released by Extempore, the small independent publishing business that she founded in 2008. Photo by Brian Stewart / Cyberhalides, taken at Paperchain Bookshop. &
The course includes the six modules shown below, with a combination of video lessons, quizzes, downloads and worksheets.
Course welcome!
An introduction to the course. We talk about what to expect.
Course welcome!
An introduction to the course. We talk about what to expect.
Author or entrepreneur?
Setting goals, creating a marketing plan... Then down to business with colours, content and calendars.
Author or entrepreneur?
Setting goals, creating a marketing plan... Then down to business with colours, content and calendars.
Which channels?
I show you how to figure out where your community and your readers hang out, so you can join the conversation.
Choose your channels
I show you how to figure out where your community and your readers hang out, so you can join the conversation.
Plays well with others
Collaboration and mindfulness in marketing. How to comply with privacy legislation and copyright laws and celebrate inclusiveness with accessible content.
Plays well with others
Collaboration and mindfulness in marketing. How to comply with privacy legislation and copyright laws and celebrate inclusiveness with accessible content.
Monitor, measure and adjust
How to keep an eye on whether what you're doing is achieving your goals. Don't waste time on stuff that isn't working!
Monitor, measure and adjust
How to keep an eye on whether what you're doing is achieving your goals. Don't waste time on stuff that isn't working!
Manage the overwhelm!
Is it a rabbit hole? Is it a maze? Is it just a great way to procrastinate? How to market your book without burning out.
Get thee behind me, overwhelm!
Is it a rabbit hole? Is it a maze? Is it just a great way to procrastinate? How to market your book without burning out.
Fits easily into your busy writing life
This is a 8-week course and you have access to the content for a full year.
Video lessons and easy-to-follow worksheets will give everything you need to succeed.
A warm, reassuring guide
Videos and optional live sessions so that you have all the support you need to market your book. I have been helping writers, musicians and artists market and promote their work for thirty years. You're in good hands!